Saturday, May 15, 2010
In the last few weeks I have been involved with the Training of many employees throughout the Kelowna region.
In one session we were doing sales training with the emphasis on accessing the customers’ needs and in the other session employees were improving their Microsoft excel skills.
In both classes the feedback was very positive and many expressed how confident they felt once the session was over and they had started to utilise their new skills.
In one situation the salesman was able to re-engage a national account, once thought lost and due to the sales training they have put this 250 thousand dollar project back on the rails to success.
In business we sometimes look at training as a cost to the employer rather than the benefits of the training and how it will enhance our performance as a company and return on Investment. (ROI)
In fact many businesses have no problem dropping $1000.00 to $5000.00 dollars a month or more on advertising with little results when all they really had to do was pare down their advertising by 20% and funnel the dollars into the betterment of their employees and improving company efficiency.
The results are ever lasting and generally the employee will be very thankful for the opportunity to enhance their skill set.
Fifteen years ago I was that employee looking for an opportunity to improve my lot in life. My employer invested in training for myself and others. At the age of 39 I embarked on a learning curve that has lead me to the present position as president of Floodlight.
It was not easy, but as I learned more I was able to move myself up the corporate ladder until such time I decided to begin my own company.
I am forever grateful for the opportunity that was given me to improve my skill set which allowed me to take better care of my family and my clients.
Learning new skills and enhancing old ones is the best way to improve your employees self esteem with the quickest rate of return.
Take a look at your present advertising and marketing budgets then funnel some dollars in to your greatest area of return, your employees.
Who knows, that salesman in cubicle number three may just be your next vice president and help you Build Your Business.
Donald Robichaud is the President of FloodLight Consulting
and can be reached at 1-888-768-9415 or at 250-768-9415
President FloodLight Consulting - Build Your Business - 250-768-9415 http://www.floodlightconsulting.com/